Skip to main content

A New Focus

But, before I begin, just a note: I will not be discussing tomatillos.  The moment is gone, and the salsa verde did not go over well with the fam.  I suspect there's some serious tweaking that needs to be done.  Alas.

Okay.

I've been mulling over for some time on how to make the best use of this blog.  While my natural inclination is to fill it with random things I am learning and working on, I can't help but feel like I should also devote some time here to developing a purpose, a point.

And I think I've finally got it.

The future is rather uncertain for me at this point, and that's okay...because after all, not all who wander are lost.  Because of where I live, and who I know, I've got some business opportunities coming my way.  My dream job is to cater customized dinners for people, in their own homes.  However, I also understand this is may not be totally lucrative, so I'd also like a small capacity cafĂ©...serving breakfast and lunch only.  And the first step to a project like this is to develop a menu, because after all, that dictates the layout and equipment of the kitchen.  And the first step in developing a menu - knowing what your clientele will eat.  It's a balancing act, to be sure.  There are lots of things I'd like to make, but if it costs too much or if it's too "out there" for my customers, then it's all for nothing.

So, I looked at the various other 'competition' lunch spots in town (roughly five other restaurants).  Here's the highlights of my data compilation:

It's probably best if I stay away from Fried Pork Tenderloin and Reuben sandwiches.  Two of the five offer this already.  Also, three of the five offer a grilled chicken sandwich, but in a pretty basic form.  I could maybe do something new with grilled chicken, then.  Two of the five offer general fare like BLTs and club sandwiches, so I'd probably shy away from that...unless I did a California-style BLT with avocado.   A couple of grilled cheeses, one pulled pork, meatball sub, etc.  And of course, I forgot to mention the 'competition' I listed here are locally-owned places; I didn't even count McDonalds, Subway, etc.

Soup-wise, there's room for play here too.  The local coffeehouse in town is famous for its cheeseburger chowder, so I doubt I'll try to touch that at first.  The tea room-type place has lentil chili and Italian beef soup (du jour, anyway), and the barbeque catering place has cheeseburger chowder (heh) and Zuppa Toscana.  Otherwise, it's chili or chicken noodle around the horn.

It's a place to start anyway.  And I hope to detail my findings and developments here.  Now! With More Purpose!


Comments

Popular posts from this blog

Go Placidly

My food truck business started back up this past weekend, and from here until November, the weeks will be packed.  Sandwich-slinging Thursday-Saturday and bartending work Monday-Wednesday.  And Sunday, I guess, is the day to sleep in and hide in my house. Hiding out is the one thing I feel like doing a lot of these days.  My food truck's ReOpening wasn't the only thing happening in my hometown this weekend past.  A 13-year-old boy was accidentally shot and killed on Saturday and then yesterday, the police department busted one of the biggest meth labs in a long time. Both are tragic...one is a sad loss, one that will devastate a loving family for the rest of their lives.  One is tragic only because of the profound stupidity/ignorance/addiction of a few people who happen to be living in a town mostly filled with good-hearted, hard-working people. And if it's not drama at the local level, then there's the constant bombardment of news that seems to be vividly...

We Overeat...Because We're Getting Fatter?

Well, if that just doesn't flip conventional medical wisdom on its head, I don't know what will. So I'm reading "Why We Get Fat" by Gary Taubes, right? Chapter 9 is titled "Laws of Adiposity" - much of the first section discusses an experiment conducted by George Wade.  After removing the ovaries from three sets of female lab rats, this is what he found: 1. The rats who were allowed to eat whatever, whenever gained weight and became obese. 2. The rats who were put on a strict post-surgery diet still gained weight and became obese. 3. The rats who were injected with estrogen and left to whatever eating pattern they chose did not grow obese. Obviously, this experiment (with further explanation in the book) linked the presence of estrogen to weight loss/gain.  Taubes goes on to say "estrogen influences an enzyme called lipoprotein lipase (LPL)".  These enzymes pull fat into cells that express a need for it (91).  When there is no estrog...

Fun With Tomato Juice

This blog entry has quite a backstory, but I'll sum it up quickly. In making the mega-batch of Red Sauce, I drained roughly 32 oz of juice from a large can of diced tomatoes.  "Waste not, want not", so I froze the leftover liquid, to be used at a later time. That time was today.  My original thought was to concoct a chili or similar, but then...I had ideas! Searching online, I found a recipe for Tomato-Basil soup at www.allrecipes.com.  With slight modifications (I had no crushed tomatoes or fresh basil) to the soup, today's lunch was soup and grilled cheese sandwiches.  Raves all around, and I guess now I can say goodbye to Campbell's Tomato Soup. Thank you - allrecipes.com! That left me with another 20 or so ounces of remaining tomato juice, and I was hankering to do something crazy with it.  And what would be on the other end of the tomato usage spectrum, if innocent, comforting tomato soup is on the another? The Bloody Mary, of course!  Blo...